We are a team of lawyers and experts, working with the English, Spanish and Italian language, coming from primary law firms and available to the companies located on the territory, including following them with the aim of cooperating for business opportunities.
We are not only a patent office, but also a team working with the company, and providing support through specialists of the different sectors of IP and legal assistance. Thanks to our ability, we follow the geopolitical paths in order to evaluate the conditions of the markets and calibrate them to the requirements and expectations of the company. Markinvenio is strategically located to be closer to small businesses and their big needs.
Our philosophy is to create, in the global markets of the competitors, actors that know how to enhance the most hidden aspects of planning a business and trading to overcome any distance, with respect for their own specific characteristics.
Innovation is born from a voyage, like Ulysses’ one, to new shores! We go in search of untapped potential of the company, thanks to the curiosity of knowledge, the desire to challenge the limits, the wish to dream big, the ability to chart the course in adverse weather conditions, with self-respect and organization of what is sometimes considered a basic tool. We will be like a skipper by your side, guiding you on our Journey.
Markinvenio not only supports the Client, during the registration procedure of a brand, and assists both in out-of-court and in judicial defence, but also “sails close-hauled”, by planning communication, brand and marketing strategies, in synergy with the Client, in order to find and chart safe courses, and to navigate the currents.
The name comes from the Italian “Marchingegno”, which means contraption. “Marchio” means brand, and is like a distinctive sign of the origin of the difference, but also ownership, a sense of belonging to a style, a school, or a course. “Invenio”, from the Italian “Ingegno”, means ingenuity, coming from an interior discovery. The result is like Ulysses’ horse, like means to develop solutions.
The consultation for us is to accompany the development and the innovation, to take part to the success of the intuition. By looking beyond the daily exchange between supply and demand, new needs are fulfilled in the conquered grey areas.
Our philosophy promotes Ulysses’ Metis, or the Business clairvoyance that is nourished through enterprise and astute curiosity.
For this reason, we provide to our interlocutor full support during the writing, the conception and the design of a project. We guide our Clients during filing, prosecution, registration, defense, execution, valuation of I.P. assets (patents, brands, domain names, copyright), and we provide tax and marketing communication advice. In a globalized market, we dedicate a special approach to the opportunities for small and medium sized enterprises.
Our philosophy is to create, in the global markets of the competitors, actors that know how to enhance the most hidden aspects of planning a business and trading to overcome any distance, with respect for their own specific characteristics.
For this reason, we provide to our interlocutors, full support during the writing, the conception and the design of their I.P. projects. We support our clients during filing, prosecution, registration, defense, execution, valuation of I.P. assets (patents, brands, domain names, copyright), and we provide tax and marketing communication advice. We have a special approach for the food market cases and for the opportunities for small and medium sized enterprises in a globalized market.
From our point of view, true innovations enhance the unique resources of each business reality and of each inventor. They are qualified by a personal quid, represented through a personal belief, a specific and personal way to build methods, inventions, commercial opportunities, a cultural and personal background, which is different for each one of us.
A true innovation is never “un-qualified”. When we follow trends, we have a personal filter of knowledge, and for this reason, a detail is often able to preserve a unique and personal heritage.
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What does it mean? It means that we start from the idea, so from the first stages of the project, and then we launch it. With the project manager, we plan the company goal and create a path. With the designer, we create and draw the brand that includes the project (if requested). With the lawyer, we create defence strategies, but also contracts and marketing strategies to reach successful targets. Supported by the psychologist and the qualified expert we determinate the value of the industrial property title, we carry out customs evaluations and we estimate damages. The encounter of supply and demand, or rather of inventor and developer, of supplier and subsupplier, is reached with the “meeting box” and sometimes, newer and wider projects are created. So why would you stop at 1+1? Let the development grow!
The services for the brands range from national, international and European defence registration at the National Offices and European Agencies (UIBM, EUIPO, WIPO), to brand strategy, to defence (including legal defence), to ADR, and to customs monitoring.
The same is for patents.
In order to increase the profits and expand, incomes investments will not be enough, not as much as planning in terms of time, space and target. A company can expand over time by continuing its work and renewing itself or it can struggle, or disappear due to generational turnover, and so frustrate investments and results. In times of economic and political uncertainty, in times of wild globalization and e-commerce, only who is able to optimize costs and plan the development, without excessive expenses and despite some ups and downs, can make the difference compared with the competitors. In the USA, the most requested position is the project manager, although they are just like the alter ego of the brave strategist in the De Bello Gallico, or the engineer that built the Coliseum in 10 years or the pyramids. We identify the target, we identify the available resources, the time and the space needed (which may vary) and we organize a war machine to conquer the market.
The project will be different for each kind of business, but the method will be the same, including also an analysis of the management of the company balance sheet, which is frequently difficult to read for companies and is accountable for wastes and bad decision-making in terms of strategies. We teach you how to do it through our engineer-trainer in-house or in our office, assisted by the psychologist and the industrial expert.
- First analysis of the distinctive character of a brand, free of charge
- Filing and registration procedure of national, community and international brands/designs/patents
- Supervision and monitoring of the brand portfolio
- Appraisals and valuations of the titles
- Consulting
- Contract assistance (licenses, transfers, contracts)
- ADR, mediation, arbitration
- Tax advising
- Corporate and market psychology and communication
- Meeting point between inventors/ brand owners and developers
- Assistance in accessing EU funds
- Corporate training and conferences
- Exploratory research activities on foreign market access conditions
- Consulting on food law and implications with industrial property aspects
- Procedures for accessing the EU non-repayable funds through a partnership
- Project management
- Conference facility rental